I led a comprehensive branding project for the SXP Group, aiming to evolve and modernize their corporate image. This project involved developing a complete brand architecture and structure, resulting in a cohesive and refreshed identity for the parent brand, SXP, and its two subsidiary brands, Solidxperts and Mecanica. Through this transformation, I helped position the SXP Group as a forward-thinking leader in their industry, ensuring a unified and impactful presence across all brands.